Your Direct Response Television Partner
Background - The principals of Exceptional Products, Inc. have over 50 years of direct response marketing experience, including hands-on experience with proven direct response television ("DRTV") winners like Save A Blade®, TriplEdge® Windshield Wiper, Wrap, Snap & Go! hair curlers, TopsyTail Hairstyling Tool, Hairdini® Magic Styling Wand, Braidini® French Braider, Weed Terminator® and HobbyLab's SR-71 Blackbird. Although our primary focus is the long-term development of new, innovative consumer goods, it may be easier to get to know us by what we are not.
EPI only makes money when your product sells. We specialize in reducing the risks associated with marketing and distributing new products. With our domestic and foreign sources, we can also arrange product tooling and manufacturing.
How does EPI work? - Simply pick up the telephone and call us or send an e-mail to tell us about your product. After a careful and timely review (usually within 5 business days), we'll respond in writing whether we think EPI can help. All our agreements are performance related, so there is absolutely no risk on your part. We'll create, test and evaluate an original DRTV campaign featuring your product - typically within 120 days. If the market responds to your product the way it has to other successful products we've launched, we'll become your turnkey solution -- television, radio, print and retail. If our campaign doesn't produce immediate results, you've lost nothing and still gained additional insight into your product.
But Wait, There's More! - Thinking about marketing your new product by yourself? Ask yourself the following questions and we're convinced you'll agree EPI is the better choice.
Unless you have the right answer to each of the above questions, you may be leaving money on the table. EPI can finance a multi-million-dollar marketing campaign for your winning product. We know how to protect your product in a competitive marketplace, arrive at the right price point and leverage your product knowledge. Based on our past success, we can reasonably estimate your product's potential within only weeks of our test.
Take the first step towards your success
CALL NOW- If you have an established product or a new product idea that you're convinced is ripe for DRTV success, call or e-mail us now to start selling your new product on television immediately!